CONTENT DIFFERENTIATION HOW TO STAND OUT FROM THE CROWD IN 2021 STSTAANNDD OOUUT T FRFROOMM THTHE E CCRROOWWDD Accessibility: Showcase non- Identify, personalise consensus views & segment Remember: Content Create multi- fatigue is real modal content Flex your content style

Content Marketing Trends 2021 - Page 18 Content Marketing Trends 2021 Page 17 Page 19